Big Data Solutions for Small Businesses

Tuesday, November 28, 2017

Big Data Solutions for Small Businesses


There are numerous ways that small businesses may be able to utilize data analysis tools, techniques and methods in order to improve almost every aspect of their operation. Being able to assess and manage information-rich data sets more quickly, accurately and with greater ease can provide small businesses with the insight they need in order to make superior decisions.


The following opportunities, resources and data-analysis solutions serve to highlight some of the most common and effective ways that big data may be able to benefit small businesses.


Establish and Improve Customer Relationships

Failing to connect with customers in a meaningful way is a misstep that has condemned countless new startups and ventures to failure. Data analysis techniques make it easier to profile existing customers, build and refine templates or to predict future needs or habits based on past transactions. From ensuring that new clients and prospective customers are more likely to form a positive impression of a business to finding effective ways to establish themselves within the marketplace or surrounding community, using big data in order to create or improve customer relationships can be enormously beneficial.

Audits, Assessments and Reporting

Running the numbers or delving into existing records in order to assess efficiency or to establish performance benchmarks using conventional methods typically involves large amounts of time and energy. The latest data generation tools, record management systems or analytic solutions ensures that performing an audit, conducting an assessment or generating reports may be done with far greater ease ans accuracy. The ability to examine various aspects of day to day operations in greater detail may confer a wide range of advantages, especially for business owners who may be struggling to ensure that future decisions are based on the right information.

Identify Operational Processes That May Need Improvement

Refining workflow, improving the environment and finding more efficient and cost-effective ways to get things done should be an ongoing process. Data analysis ensures that business owners are able to determine which aspects of their current operation may most benefit from improvement and to compare changes once they have been implemented. Finding more efficient ways of doing things helps to reduce overhead costs, boost performance and eliminate the waste and overages that may end up costing many small-business owners more than they might suspect. The latest analytic tools, services and solutions can help businesses to enhance their operational efficiency or trim costs with far greater ease.

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Data Management Tools and Resources

While big data may have a lot to offer, failing to seek out and acquire the best selection of resources may leave businesses at a real disadvantage. From a digital enterprise data catalog to smart-devices which help to facilitate the data generation process, there are no shortage of tools that may aid in the process. Every business is a little different and the resources or services that may be well suited for one venture may have little to offer another. Business owners would be wise to take stock of their situation and to learn more about any data management tools that may be better suited to their needs prior to making any decisions or purchases.


Next-Generation Data Management and Analysis Solutions

The most innovative new technologies have a great deal of potential in terms of ensuring that small businesses will be able to derive greater benefit from data analytics in the days ahead. There are plenty of examples of how today's small businesses have come to rely on big data in order to refine their operation or boost customer satisfaction, and new resources like business process management software, smart devices and access to more sophisticated data analysis methods mean that business owners can expect to see a lot more of big data in the future. Next-generation software, services and solutions promise to be a real game-changer for new ventures and startups interested in reducing operational costs or improving the efficiency of various workflow processes.


By  Robert Cordray Embed

About the Author - Robert Cordray is a former business consultant and entrepreneur with over 20 years of experience and a wide variety of knowledge in multiple areas of the industry. He currently resides in the Southern California area and spends his time helping consumers and business owners alike try to be successful. When he’s not reading or writing, he’s most likely with his beautiful wife and three children.



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